If you want to build a YouTube channel, this is a great book to have. I’ve been a successful YouTuber for a little over a year now, but I’ve always wondered why some of my videos receive a lot of views and others don’t. In the pro tips, I found the answer! That alone was enough to make it worthwhile to read. While it is clearly intended for novices, there are still many great ideas in there that will open your mind to new ways of doing things and give you the motivation to redesign your channel.