When I first started to become an entrepreneur I got bombarded with a zillion bits of wisdom, cautionary tales, the 5 pillars of this, the 5 habits of so and so, and everyone’s hard-won advice. Being a tech guy, I wanted to create a database of all these gems so I could best avoid repeating mistakes. No need to now, it’s ALL here in this book!! I kid you not.

When I gifted this book to my business partner I told him it feels like it causes ideas to continuously sprout from our head, like a Chia Pet. It’s such a great feeling. And all the stories and examples make it a really fun listen. I know I can always go get the hardcopy and nail down something specific that applies to my current work. It’s incredibly useful, and very well written.

I’m impressed with the masterful blending together of wisdom, axioms, fallacies, biases, principles, physics, strategies, math, psychology, tactics, and great stories, just as they are in real life – all interacting with each other. Wow.